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White Paper
Scaling Sponsored Content to Drive Revenue & Member Engagement
Tuesday, August 20, 2024 Lead Marvels Inc Explore what’s driving your advertisers’ interest in sponsored content and how your association can create scalable programs that not only build meaningful non-dues revenue streams but also enhance member engagement and trust.
Case Study
Bar Associations Partner with Lead Marvels to Grow Non-Dues Revenue and Member Engagement
Wednesday, June 5, 2024 Lead Marvels Inc Discover how 18 bar associations transformed member engagement and generated substantial non-dues revenue with minimal effort by partnering with Lead Marvels.
White Paper
What Your Sponsors Want and How to Optimize for It
Thursday, March 21, 2024 Lead Marvels Inc In this latest installment of our Association Executive Guide Series, learn how your sponsors’ marketing objectives are changing and how you can optimize your sponsorship programs to meet sponsors’ evolving needs.
Case Study
How NAEA is Winning the Battle for Member Attention While Boosting Non-Dues Revenue
Thursday, January 18, 2024 Lead Marvels Inc The ability to deliver timely educational information that rises above the noise is central to an association’s value proposition. Learn how the National Association of Enrolled Agents uses its online Resource Library with real-time data analytics to zero in on content that connects — and a recurring monthly stream of non-dues revenue along the way.
Case Study
How the State Bar of Texas Created a Recurring, Six-Figure Revenue Stream
Thursday, December 14, 2023 Lead Marvels Inc The State Bar of Texas needed a new program for its sponsors beyond banner ads on its website and newsletters, one that would provide advertisers with year-round business development opportunities. Here's how they did it, while enhancing member value without straining its internal resources.
Case Study
How the ACC Responded to Sponsors' Needs and Created a Six-Figure Revenue Stream
Thursday, October 19, 2023 Lead Marvels Inc The Association of Corporate Counsel (ACC) was hearing a common refrain among its sponsors and advertisers and needed to find a new solution, more aligned with its partners’ business needs.
Case Study
How Two Associations Deepened Member Value While Growing Non-Dues Revenue
Friday, September 1, 2023 Lead Marvels Inc UACPA & TXCPA increase member engagement and add new revenue without any investment in new technology or staff.
White Paper
How to Extend the Life Cycle of Your In-Person Events
Wednesday, July 19, 2023 Lead Marvels Inc In this latest installment of our Association Executive Guide Series, learn how to supplement your events with a digital platform to expand their value and increase their utility for members and sponsors alike.
White Paper
How to Use Content Strategy as a Member Engagement Tool
Friday, March 17, 2023 Lead Marvels Inc The demand for information among your professional members is at an all-time high, and the traditional event-based model of member engagement is inadequate. In the latest installment in our Association Executive Guide Series, learn how your association’s content strategy can be a much more powerful lever to influence your organizational mission while increasing member engagement and growing loyalty.
Case Study
APTA Innovates to Keep Its Members Connected in Unprecedented Times
Saturday, January 14, 2023 Lead Marvels Inc As the American Public Transportation Association champions the embattled public transit sector, Lead Marvels has its back.
Case Study
The Association of Corporate Counsel (ACC) Partners with Lead Marvels
Thursday, July 14, 2022 Lead Marvels Inc A deep dive into a robust lead generation program that brought exciting new sponsorship opportunities to the ACC network.
White Paper
Growing Non-Dues Revenue with an Online Resource Library
Friday, May 13, 2022 Lead Marvels Inc Gain insights and ideas on how professional associations are using online resources to engage members and drive non-dues revenue.
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